O'Neills Sportswear

O’Neills is Ireland’s leading sportswear brand. Known in Ireland for its dominance within the GAA market. Outside of Ireland, O’Neills has grown exponentially over the past few years providing team-wear to many well known professional sports teams. O’Neills also sells sports and leisurewear throughout its chain of retail stores and online.


O'Neills Sportswear


2017 - Present


Graphic Design, Photography, Animation & Video Editing.

Visit The Website


I work on POS concepts and campaigns. Utilising the in-house print studio I would follow through on each project from concept to delivery. I also design digital and social assets in support of our retail and online stores. This would include designing graphics, animations, video editing and manipulating digital images.


I work with internal stakeholders on designing printed material to support direct sales managers. This would include designing product brochures, flyers, banners and various other printed material. Also, organising photoshoots and producing sportswear campaign imagery and videos. My role involves photography, video editing and digital animation. These digital assets are used to promote team-wear to sports clubs online and via our social channels. I also work on presentations and proposals when bidding to win contracts with professional sports teams.

View some videos via the links below

Product Development.

Product development, I also work with various stakeholders to create concepts and designs for new products. These include designs for jerseys, team-wear and accessories. I also work on packaging designs for new and existing products.